On September 21-24, 2017 Ukraine took part at one of the world's largest prestigious tourism trade fairs “Tourism EXPO Japan 2017" which was held in Tokyo.

Ukrainian stand was presented as part of the joint pavilion of the GUAM member-states with the support of the Japanese side.

A separate presentation of the tourist potential of Ukraine was made for the Japanese tour operators within the framework of a seminar devoted to the Black Sea region.